This is why we drink Champagne on New Year’s Eve

by Dec 29, 2020News0 comments

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Dear reader,

Happy 2021!, and cheers to a year that should (I said should) be less chaotic than 2020 and bring us hope over the fears and losses that came from the pandemic. It’s time to celebrate what we have achieved and what we are looking forward to do.

And what’s better than to mark a new year than popping some Champagne? Toasting and drinking the world’s finest sparkling wine (or other bubblies) is established as a big tradition worldwide, no matter where.

But many of you wonder: why do we drink Champagne on New Year’s Eve?

Let’s get into it.

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The reasons why we celebrate the New Year over Champagne

Long story short? Because it comes from noble traditions of big, luxurious celebrations that became popular to a point of major top-down appreciation over the past centuries.

A few data compiled throughout last decade have showed that about 25 percent of all Champagne is sold between Christmas and New Year’s Eve. No secret: the bubblies are part of celebrating the yearly transition.

But it wasn’t always that case of deliberately popping the cork out…

It starts with the very history of Champagne wines, which precedes bubbles and which we’re not going deep into for now, but that cements the status of the French region as the crème de la crème of French winemaking.

 

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